Category Archives: Iris Guan

China Game Industry Development Report 2014

To faciliate the compilation of the final recommendation report, we collect more updated market data of China’s Game Industry. Because the report is for citation in the final report, it is for internal circulation only. Please do not quote. China … Continue reading

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Game Policy Study in China

With collaboration with Animation and Game Research Center of the Cultural Industry Research Office of Peking University, we conducted focus groups and in-depth interviews with senior management of game industries, game associations, and different government bodies to explore the game … Continue reading

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Study of China Game Export and Globalization

This is a study of game export strategies of China and its implication for globalization. The study also bears significant implication for HK game exports.

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Interviews with Game Industries in China

We interviewed personnel of different positions in the game industries in Beijing and Shanghai since Fall 2010. The interview covered management level, planners, programmers, guild, marketers and distributors. We also explored some creative clusters in Beijing. This research process would … Continue reading

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Interviews and Observations of Cultural Clusters in China

We have been interviewing people and conducting observations in cultural clusters in China since November 2010.

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Iris Guan

Iris Guan is the research coordinator in China. She was a journalist in a magazine in Beijing specializing in the field of creative industries. She was a graduate from MA Global Communication. E-mail: gxj.iris@gmail.com

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